Creating Goals in DMS

Trainer: Rob McChane

Video ID:  300-0301-01

In This Training Video:  Sitecore analytics can provide a wealth of information on your website’s performance. One of the key measurements for virtually any website is conversion tracking. Sitecore allows you to create and define goals in the Marketing Center for almost any user interaction including a page view, clicking a link or downloading a whitepaper. Tracking these high-value activities on your site is critical to measuring the value that your website is creating for your business and for the users who visit your site. In this video, we will demonstrate how to set up two of the most common types of goals within Sitecore analytics, page views and downloads.

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